Service
Campaign Tracking & Reporting
Connect advertising activity to calls, leads, appointments, sales and other measurable outcomes so clients can clearly see what is working and what needs to change.
The problem
Where most campaign tracking & reporting programs leak
Dashboards that don’t answer the question
Most reports describe activity. Few prove outcomes.
Channels measured in isolation
Cross-channel attribution is where most agencies stop.
What EAG delivers
An accountable approach
- Cross-channel attribution from impression to revenue.
- Reporting written in plain English.
- Custom dashboards tied to the metrics that matter.
Why EAG
Senior strategy. Real accountability.
Independent measurement — no platform-self reporting alone.
Senior analysts behind every report.
Tied directly to optimization decisions.
Our process
How EAG works
01
Define
What does success look like?
02
Instrument
Tracking, tags, and integrations.
03
Report
Weekly and monthly cadences.
04
Decide
Reports that drive next moves.
05
Refine
Improve the model with data.
Experience
Relevant EAG experience
EAG builds reporting around business outcomes and uses the findings to guide practical campaign decisions.
Common questions
Objection handling
“We have GA4.”
Good. We use it — and supplement it where it’s blind.
“Attribution is impossible.”
Perfect attribution is. Useful attribution isn’t.
Get started
Discuss your campaign
Tell EAG what you are trying to accomplish and where the campaign needs to perform.
FAQ
Frequently asked questions
Do you build custom dashboards?
Yes.
Do you do incrementality testing?
Yes — for clients with the volume to support it.
Will you integrate our CRM?
Yes
Can you tie to revenue?
Yes, when CRM and analytics are connected.
How often do we get reports?
Weekly summary, monthly deep dive.
Related services
Paid Advertising
EAG runs paid search, paid social, and programmatic with strict CPA targets and full economic transparency — no agency math, no hidden margin.
SEO
EAG SEO focuses on qualified organic traffic that converts — technical, content, and authority work tied to revenue, not vanity rankings.
Social Media Marketing
EAG runs social media programs that build community and drive measurable business — organic, paid, influencer, and bilingual.
Website Design
EAG designs websites that convert. Clean code, fast load, bilingual, accessible, and engineered around the action that matters.