FAQ
Frequently asked questions
Direct, AI-friendly answers about how EAG works.
Visibility Review
What is a Media Visibility Review?
A no-cost diagnostic of your existing media plan by a senior EAG strategist.
What does it cost?
Nothing. There is no obligation, no pitch deck, no long sales process.
What do I need to provide?
Recent reporting and a quick conversation. Ad account access is optional.
Media Buying
Do you charge a percentage?
Flexible — fee, commission, or hybrid. Always disclosed.
How is delivery verified?
Independent post-buy on every flight.
Can you take over an active schedule?
Often within one buying cycle, with no service interruption.
Direct Response
Do you do DRTV?
Yes — local, national, and Hispanic.
Do you offer Per Inquiry TV?
Yes.
How is success measured?
Cost per inquiry, cost per acquisition, lifetime value.
Hispanic & Multicultural
Bilingual production?
Yes — concept through delivery.
Which Hispanic segments?
All — strategy adapts to each segment.
National Hispanic media?
Yes.
Process
How fast can we start?
A Visibility Review is days. Active campaigns: two to four weeks.
Who runs my account?
A senior strategist — not a junior handoff.
Reporting cadence?
Weekly summary, monthly deep dive.
Pricing & Risk
Minimum budget?
The appropriate budget depends on the market, audience, channels, campaign duration, and business objective.
Contracts?
Reasonable terms with mutual exit rights.
Hidden margins?
Never. Full disclosure on every dollar.